Quality & Innovation
I support innovative craft beverage makers and their suppliers with strategic and attuned quality, product, & data consulting.
Who do I help?
Innovative Suppliers:
You have a big vision for your small brand: to change the game around health and flavor for drinkers and for your beverage customers.
Small suppliers are up against large companies with teams of R&D employees. I can help you level the playing field with strategic services in quality, product, and sensory analysis customized to your needs and budget. Working with a consultant keeps your team nimble and focused compared to hiring and allows you to get the benefit of my experience without a hefty price tag.
You want a consulting partner who brings clarity to uncertain terrain, who connects you with the right maker at just the right time, who leads with strategy geared towards your product-market fit, and who has the technical expertise and creativity to move through any challenges that arise during the trial, launch, and adoption phases.
For innovative suppliers, I typically work in two areas:
Product Development
Whether you’re looking to pivot into the beverage space or expand your current products in the space, we’ll work together to make your go to market strategy and launch a success worthy of your legacy.
Quality Consulting
When your customers alert you to a quality issue or when a new customer has questions about your product quality, it’s natural to feel overwhelmed as a small supplier with limited resources. I can help you build trust in what you’ve built by helping you make a plan, understand the root cause of any issues that arise, and craft messaging to communicate the science of your quality screening methods.
Innovative Beverage Makers:
Your brand lit off like a match, and now you’re ready to have your quality align with your growth.
Since launching your brand, you’ve spent your time fighting fires, growing revenue, pitching product placements, negotiating contracts, and keeping your production up to pace with skyrocketing demand. And a robust quality program…who has time for that? Now, though, you’re ready to protect your reputation and level up your product quality by partnering with a pro who understands your values.
I work with beverage makers who want a consultant who is balanced, who can mirror back what you’re doing well and give you a detailed and realistic roadmap to improve where you’re weak. I understand the disruptive culture you’re building and won’t burden your team with unnecessary interventions that give the illusion of protection without backing it up with actionable insights. Around here, we keep it lean.
For agile, fast-growing beverage makers, I typically work in two areas:
Lean Quality Consulting Aligned to Your Priorities
Whether your goal is screening for anything that might undermine your product’s safety and flavor, regulatory compliance, or calibrating your processes to industry standards, I bring big-brand technique and disruptive strategy to your growing beverage brand with lab setup, assessment, and expansion services.
Content that Communicates Your Technical Differentiators
When each person on your team wears many hats, it can be tough to take the time to share accurate (but not overly detailed) info about the technical side of what makes your product different - and better - compared to your competitors. I can help you develop relevant, accurate content to educate your customers about how your technical differentiators impact your product’s flavor and health benefits.